National Payments Corporation of India (NPCI) has granted permission to WhatsApp, the world’s most popular messaging application to enter into partnership with multiple banks to allow users to make in-app payments and money transfers using the Unified Payments Interface (UPI).
UPI enables account-to-account transfers from a mobile app without having any details of the beneficiary’s bank.
The approval for multi-bank partnership could put its payments business ambition on a fast track. Some of the banks WhatsApp is in talks with are Axis Bank, ICICI Bank and Punjab National Bank, among others. This is the first time that NPCI, an umbrella organisation for all retail payment systems in India, has approved a mobile app to enter into multi-bank partnerships.
shared an image of the feature. From what we can gather from the image, WhatsApp will allow bank to bank transferring UPI ( Unified Payment Interface), which works on top of Aadhaar infrastructure. Since it’s using UPI, the bank to bank transfer will be instantaneous, as UPI works on IMPS protocol.
Flipkart and some other e-commerce companies have already started accepting UPI payments. Earlier, another mobile app Truecaller had entered into a partnership with ICICI Bank for payments using UPI. Online merchants like Amazon and Uber are also in final stages of testing before enabling customers to make payments using UPI.
Now since WhatsApp is entering the Paytm’s territory, the mobile wallet app is planning to introduce the messaging feature although none of them have as many active users as WhatsApp.
Is this the new era of WhatsApp in supporting India’s Digital India dream?